Thrifty Ice Cream introduces six new flavors
Thrifty Ice Cream has launched six new flavors including two Greek-style nonfat frozen yogurts at Rite Aid stores in California, US.
The two Greek-style frozen yogurt flavors include Blueberry Cheesecake and Chocolate Lovers. According to the company, they are characterized by higher protein content, lower levels of lactose and live probiotic cultures that can help aid digestion.
In addition to the Greek-style yogurt flavors, the company has introduced four new ice cream flavors -- Chocolate Chip Cookie Dough, Red Velvet, Mint 'n Chip and Pistachio Nut.
All the six are available in take-home pint containers at nearly all California Rite Aid stores for $2.29 each. The company is also planning to launch a new Greek-style flavor - strawberry.
Rite Aid is one of the leading drugstore chains in the US with approximately 4,700 stores in 31 states and the District of Columbia.
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Until recently, the beverages market was divided simply between alcoholic and non-alcoholic beverages. As consumers’ tastes grew more sophisticated and demand surged for a variety of beverage options catering to lifestyle changes and health concerns, the beverages industry has responded with a dizzying array of options to choose from. This report focuses on the U.S. and world markets for beverages across several broad categories. For the purposes of this study, TriMark Publications has divided the global beverages markets into the following product segments include: 1) alcoholic beverages such as wines, beers and spirits; 2) non-alcoholic beverages such as bottled water and milk; 3) brewed beverages such as coffees and teas; 4) carbonated beverages such as sodas and soft drinks; 5) non-carbonated juice products both fresh and pre-packaged; and 6) energy drinks which are generally caffeinated beverages in both carbonated and non-carbonated forms. For each market segment, this study presents the latest information on size, growth rates, sales projections and factors influencing growth in the U.S. and internationally. Buy online from $449
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